What external media say about York and its partners has a huge influence on how people perceive the city and its appeal and relevance to them. Whether managing your own channels or influencing the media which your target audiences reach – it is important to frame stories and achievements in a way which talks to the narrative.
Guidelines: PR and External Agencies - Related Resources
Guidelines: Writing
Guidelines to write about York, to help you or brief your copywriter.
Guidelines: Images
Guidelines to help you choose images and video that will help to demonstrate the York narrative.
